a Know the Known: Forever 21 is not forever

Wednesday, July 14, 2021

Forever 21 is not forever

Forever 21 made $4.4 billion in revenue and was one of the fastest-growing fast fashion empires, at its peak. Now, the retailer is preparing to file for bankruptcy after failing to negotiate to restructure its debt, alienating its customers and struggling to keep up with the rise of e-commerce.


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